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Learn how to brand, market and sell in New York!

  • Published 26/06/2018
Nordic Innovation and Team Nordics in New York have joined forces to help Nordic companies in their internationalization process. Together we host the Entrepreneurial Marketing program in New York this fall targeting creative tech companies. The application deadline is on August 31st!

 

The Entrepreneurial Marketing program helps Nordic creative tech companies master sales, marketing and branding. It lasts for a total of 8 months, and includes a two-day kick-off in Oslo in September, a two-week bootcamp in New York City in November, and a six-month follow-up period. The companies will also get three months membership at Nordic Innovation House in New York.

 

Participants of the program will be introduced to the competitive marketplace of New York City with the help from top level American experts and mentors. It is a hands-on program with a mix of learning-days and doing-days, as well as one-to-one meetings with experts in relevant fields and evening networking events.

 

“We have run the program once before for a range of companies from the cultural and creative industries (CCIs). The fall 2018 program targets creative tech companies. This means CCIs with a strong technology and/or digital component, including gaming, DesignTech, FashionTech, MusicTech, AdTech, MediaTech or new technological solutions for film, TV, radio and visual/performing arts,” says Senior Innovation Adviser at Nordic Innovation, Anna-Maija Sunnanmark.

If your company fits in these categories, and it has serious global growth ambitions, innovative products or services, a team of talented entrepreneurs, this program is for you!

 

“The Nordic nations have a lot of good things going on in creative tech industry, companies like Spotify, Rovio and Supercell are great examples of this. This program seeks to help companies excel in their global marketing and sales ambitions,” says Sunnanmark.

 

The companies are guided through their eight-month journey by Ola Forsström-Olsson, a former entrepreneur himself. “This is another great example how the Nordics are cooperating in very concrete ways to support their businesses”, Sunnanmark adds.

 

 

Who can apply?

 

Our vision is to bring the best Nordic companies with highest potential into our program. To best benefit of the program, you:

 

  • are a late stage startup or in an early growth phase
  • have a product in the market, or a prototype ready to showcase
  • have a product or service that is a natural fit to the New York/Northeastern US market
  • have some initial sales or some traction already in the market (home or other markets)
  • have financial runway to support your company at least throughout your New York stay

 

The cost of participation is NOK 8,000 per company. In addition, you will have to cover your travel and accommodation costs.

 

Interested? Let us know here and get notified once the application forms are open.

 

For more information about the program click here.

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